The Value Of A Brand

Amount of words in this article: 546 Free PLR article summary: Brand name of a product has certain value to a company. How do we value a brand and how does it affect the fair value of a common stock? There is no definite way of doing it since a brand is worth more to...

The Strategy Is the Brand

Amount of words in this article: 1081 Free PLR article summary: The brand strategy is the translation of the competitive strategy into a language of promises made to the consumer. Post tags: Business cards, postcards, business card FREE PLR article body: About 95% of...